One of my favorite things about selling to stores is that you can be proactive and reach out to them on your own. You don’t have to wait for stores to find you!
And I especially love sending postcards. It gives stores an immediate visual impression of your work, and you don’t have to worry that you’ll get lost or ignored in an overflowing inbox.
But I also know that the idea of a postcard mailing can feel overwhelming, especially if you’re just building your store list. Since you have to order a specific quantity of postcards (for most places, you need to order at least 250 to make it really cost-effective) you might feel like you have to finish building your list before you can even start on a postcard mailing.
But today, I want to flip this idea on its head! Watch the video below for a simple tip for avoiding overwhelm (and taking action) while building your store list:
Can’t see the video? Click here to watch it on Instagram.)
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If you want to learn more about reaching out to stores, be sure to check out my book The Artists & Profit Makers Guide to Selling to Stores! (And if you need even more help building your store list, I’ve got a whole training on that inside Artists & Profit Makers.)