On Wednesday I was at Strand in New York City. As I was paying, I heard another customer ask about giving his email to receive a free tote bag. Sure enough, a sign hanging behind the registers announced just that. Now, I’m a sucker for a good free tote bag. And all I had to …
Posting may be kind of light here over the next few weeks as I’ve got a lot going on with my jewelry business. (I can’t believe NY Gift is less than three weeks away!) But I thought I’d share with you some of the things I’m working on this week, to give you a little …
Read more “what I'm working on this week: pre-show mailings and holiday gift guides”
A weekly roundup of craft, design, and business related news and links. A great way to make a name for yourself online is to read, share, and comment on other blogs. Here are some Places to Look for Great Blogs Stuck in line at the DMV? Use that time to be productive – 9 Ways …
Even though we’re in the midst of a serious heat wave (at least in my part of the US) now is the time to start thinking about your holiday marketing strategy. It’s time to think about pitching the press, getting your website ready for traffic, and getting your work into stores before the busy shopping …
One of the big misconceptions I see surrounding wholesale shows is that showing up is enough to have a good show. The thought process is, “I’m here. I spent the money. I traveled.” That should be enough. And while you may occasionally get lucky, the truth is that this type of mentality is what leads …
Read more “showing up is not enough, or common myths about wholesale shows”