business buzz 4-30-10

A weekly roundup of craft, design, and business related news and links: The 3 Ps of Pricing: Positioning – The final post in a great 3 part series about some of the psychological considerations of pricing. Business Grounding and Ethics through Yoga’s Yamas – Tara of Ink + Wit talks about using yoga teaches to …

guest post: In an Abundant World, Scarcity is Opportunity

Today I’m so excited to share a guest post from Diane Gilleland, better known as Sister Diane of CraftyPod.  CraftyPod is an amazing collection of podcasts created by Diane that focus on crafting and business.  Diane is also a co-founder of and contributor to Make & Meaning.  She’s been sharing lots of thoughts about the …

video – an underutilized marketing tool for makers

Yesterday, Chris Brogan posted about the importance of developing your marketing mind.  As an example, he highlighted Field Notes.  According to Brogan, there are a lot of things Field Notes is doing right to entice us to buy their product.  One thing he didn’t mention was video.  But as I was browsing their site, I …

accounting software review: outright.com

Well, I’ve officially given up the battle with Quickbooks.  Partly because it makes my head spin, and partly because I’ve found something better. A few wonderful readers had suggested outright.com, and after giving it a go, I have to say I’m in love.  If you’re running a small business, particularly one that relies heavily on …