Today I’m excited to share a guest post from Khristian of Khristian A. Howell Surface Design & Photography. Khristian has kindly agreed to share her experience exhibiting at Surtex this year. The art licensing world isn’t something I have a lot of experience with, so it’s great to hear firsthand from someone working in that …
Read more “guest post: Surtex – the view from a first timer”
If you do a lot of retail shows, then you’ve probably learned by now that accepting credit cards is a great way to boost your sales. As less and less people carry cash in favor of debit or check cards, you’ll find customers appreciate the convenience of being able to shop their local craft fair …
Read more “covering the added costs of credit card processing”
Today I’m excited to share a guest post from Tara Gentile, editor of Scoutie Girl. Tara really understands how storytelling can make a difference in marketing your business, and today she’s sharing tips on how to brainstorm story ideas that relate your personal experiences to the needs of your customers. (And that will give you …
A weekly roundup of craft, design, and business related news and links: Should You Make Your Niche Smaller? – Why a focused niche is more successful then a broad approach. The Three Surprisingly Simple Keys to Success – “You need talent, luck, and persistence. Pick any two.” Big Brand Copycats – Eye-opening article from the …
In addition to walking the National Stationery Show this past weekend, I spent some time at the other big show in the Javits Center – ICFF. The International Contemporary Furniture Fair is the annual trade show for all things home and design – furniture, home accessories, wallpaper, lighting, and a host of miscellaneous products that …
Read more “4 benefits of attending a trade show (beyond sales)”