instagram – Artists & Profit Makers

It’s time to end messy studio shame. (And share more of your creative process online!)

by Megan Aumanbusiness life, creativity, instagram, web + social mediaPosted on October 2Comments are Disabled

I’ve noticed a trend lately of artists and makers feeling shame for the state of their studios. It’s something I’ve heard in my online course, Market Your Selfie, and in my online mentorship program. Artists and makers don’t want to share images of their studios online because they’re messy. And I recently noticed metalsmiths apologizing …

marketing your business without Instagram

by Megan Aumaninstagram, marketing + PR, video, web + social mediaPosted on July 11Comments are Disabled

This week I did something completely surprising (even to me)! I uploaded three videos about marketing to Instagram TV. Now if you don’t follow me on Instagram, you may not even realize why this is surprising, but when IGTV was first launched, I was pretty against it. Partly, that was because I miss the old …

Why it’s important to make decisions based on your Instagram audience (and no one else’s)

by Megan Aumaninstagram, visual content creation, web + social mediaPosted on July 27One Comment

As I’ve been posting more about Instagram and Pinterest here, I’ve also been spending more time reading what other people are saying about those platforms. And it seems like right now, everyone is giving similar advice when it comes to Instagram. It’s always something along the lines of “If you want to boost your engagement …

Four ways to get more mileage out of the content you create for Instagram

by Megan Aumaninstagram, visual content creation, web + social mediaPosted on July 20One Comment

One of the more frustrating things about Instagram is that you spend all this time creating the perfect image to post, and within a few hours (or if you’re lucky, a few days), it’s basically run it’s course. Then you’ve got to come up with another perfect image. It’s the reason I like to refer …

What to post on Instagram when you’re a maker, artist, or designer (and how to share your work without feeling overly promotional)

by Megan Aumaninstagram, visual content creation, web + social mediaPosted on July 17Comments are Disabled

When I talk to designers, artists, and makers, one of the questions I often get about Instagram is, “what am I supposed to be posting?” (The other major question I get is “how do I convert all those likes to purchases?” which I’ll be tackling in a future blog post.) The reality is, when it …