the busy season

It’s officially November, and that can only mean one thing – the start of the busy holiday retail season. For most makers I know, this is the time of year to make some serious money. Online sales pick up and craft shows are packed with enthusiastic shoppers. But if you aren’t ready for the influx …

this is handmade – does this kind of marketing really help us?

Last week, a new website spread across the crafts community.  this is handmade features 5 minute videos of crafters engaged in some very tedious activities. In addition to the videos, the site features the following text: “IF YOU CAN’T SIT THROUGH 5 MINUTES OF MIND-NUMBINGLY BORING ASS HANDWORK, THEN YOU DON’T GET TO WHINE ABOUT …