I don’t know about you, but ever since Instagram switched to their algorithmic feed, there are days where I feel like no one sees my posts. (And don’t even get me started on Facebook, where I know no one sees my posts.) And while, for the most part, I still love Instagram as a tool …
Last week was a crazy week if you’re a Pinterest user. Due to some unexplained glitch in the system, follower counts had been going haywire. On my own account, I watched my followers spike by almost 20,000 only to see them drop by almost 30,000 before finally coming back to their normal level. Now, I …
Read more “Does follower count still matter on Pinterest? (And what to focus on instead)”
Despite the fact that I’ve had a crazy busy summer, I’ve been making a concerted effort to pin as many of my new jewelry designs to Pinterest as possible. That’s because I want to make sure that my products end up on as many holiday gift wish boards as possible come November and December. And …
When I decided to focus on Pinterest as a tool for promoting my business, I made a very conscious decision. I wanted to really focus on attracting customers for my jewelry and other products, rather than my peers. Because of all the teaching and speaking I do, it’s not surprising that many of my followers …
Read more “Four ways to attract your customers, not your peers, on Pinterest”
(Instead of dabbling in all of them.) With all the major (and minor) social media platforms that now exist, figuring out where to focus can be a real challenge. Every day, you get bombarded with information about why every social media platform is crucial to success. Well today, I’m going to simplify your life. Just …
Read more “why you should focus on winning one social media platform”