Do you allow the market to drive your creativity? Tara & I are very interested in exploring the idea that you don’t have to create in a vacuum nor do you have to cop to the demands of the marketplace. There’s a place right in the middle where we can be true to our creative …
I was reading Seth Godin this morning and he made the following statement: “We’ve been culturally brainwashed to believe that the factory approach (average products for average people, compliance, focus on speed and cost) is the one and only way. It’s not.” And that phrase, average products for average people, stopped me in my tracks. …
Today I’m so excited to share a guest post from Diane Gilleland, better known as Sister Diane of CraftyPod. CraftyPod is an amazing collection of podcasts created by Diane that focus on crafting and business. Diane is also a co-founder of and contributor to Make & Meaning. She’s been sharing lots of thoughts about the …
Read more “guest post: In an Abundant World, Scarcity is Opportunity”
We’ve been talking a lot about strategic business growth this week, but let’s not forget about another area of growth – creative growth. Specifically, I want to talk about how investing in your creative growth can actually help your business. One of the biggest challenges in the crafts community, especially if you sell in a …
Read more “want your products to stand out? grow your craft”
Yesterday, designer Shanna Murray launched her new collection of decals, and the news quickly spread around the Internet. Links to the collection and positive praise bounced around Twitter. Big name blogs wrote glowing posts. In short, it was the kind of product launch that most designers dream about. It doesn’t hurt that Shanna is an …