Struggling to update your blog on a regular basis? In this video, I share five reasons to consider creating a video blog instead. (I also share two suggestions for making your videos appeal to your audience.) One of the things I mentioned is that video blogging doesn’t have to take any more time. I’ve worked …
A few weeks ago, the Missoni for Target line launched to great fanfare. In fact, fanfare is an understatement. Shoppers clamoring to buy the products on launch day crashed Target’s website! In this video, I look at four lessons that craft business owners can take from the Missoni launch. The four lessons I took from …
First of all, a big THANKS and congratulations to everyone who participated the Crafting an MBA video challenge. It was great to see so many of out there promoting your businesses through video. And, now to get to the big announcement. The winner of the Sony Bloggie HD Camera is… Katie Blair Designs! Katie really …
Last week, I got this email from Wendi of Shiny Happy World: “I decided to commit to video in a big way in January of this year. I noticed two things… 1. A lot of people want to learn to sew, but they’re frustrated with commercial patterns and typical sewing books. 2. The only thing …
Read more “video inspiration Monday: a video business success story”
The Crafting an MBA video challenge is winding down (but there are still 5 days left to upload your videos to YouTube with the tag “craftMBA”) but that doesn’t mean you should stop creating video. Instead, now is a good time to think about your long-term video marketing strategy. Your video strategy starts with identifying …