Quick poll: raise your hand if you’re doing (or have done) a craft show, farmers market, or other retail sale in 2010. Since you can’t see me, I’ll let you in on a little secret. I didn’t raise my hand. 2010 marks the first year since I’ve started running my business that I won’t be …
Read more “why I don't do craft shows (but why you might want to)”
There’s been a rather lengthy discussion taking place over at The Creative Empire about whether you should have an online shop through Etsy or your own e-commerce site. Which transitioned into whether Big Cartel was a better choice than Shopify. While reading this thread (which does have plenty of useful information) I realized that so many …
It’s Labor Day today in the US, and I came across this really interesting article by Steve McCallion over at Fast Company. In the article, he talks about how Labor Day has lost it’s meaning – moving from a holiday glorifying the value of the American worker to one where we celebrate through leisure and …
A weekly roundup of craft, design, and business related news and links: Blogging Basics: My Favorite WordPress Plug-Ins – Inkling Media is at it again with a great list of resources if you have a self-hosted WordPress blog 25 Ways Artists & Craftspeople Can Market Their Work – Ways to spread the word, spur interest …
On Monday, I talked about pushing the flywheel and the importance of consistency. When it comes to shows, I think you need to commit to doing a show several times in order to see the results. But I understand that doing a show (especially a trade show) is a big financial commitment. And in the …
Read more “How many times should you do a trade show before deciding it’s not right for you?”