A weekly roundup of craft, design, and business related news and links: 12 Ways to Market Your Event With Social Media – You have an event scheduled (Christmas in July perhaps?) but need a plan to get people excited about it. Finding the Niche That’s Just Right – Everyone tells you to market to your …
So, I know I said I was going to talk about crafting an economic recovery this week, but this week kind of blew up in my face. So today I’m just going to take care of a little housekeeping. 1. Guest posts wanted! My August is insane (vacation, two trade shows, the launch of The …
Read more “what do you want to see more of? (and guest bloggers wanted)”
Do you allow the market to drive your creativity? Tara & I are very interested in exploring the idea that you don’t have to create in a vacuum nor do you have to cop to the demands of the marketplace. There’s a place right in the middle where we can be true to our creative …
I thought I’d take a short break from talking about crafting an economic recovery to give you another sneak peek into my gift fair prep. (Not to mention the fact that I’m swamped with prep work, so it’s kinda where my brain is at.) In this video, I talk about setting up (and …
Read more “trade show prep – is pre-show marketing really worth it?”
One of the best ways that craft businesses can help with economic recovery is in the creation of new jobs. This also happens to be one of the most overlooked ways that craft can contribute to improving the economy. Many of us look at our businesses and think that hiring someone, or paying someone to …