It’s time to end messy studio shame. (And share more of your creative process online!)

by Megan Aumanbusiness life, creativity, instagram, web + social mediaPosted on Comments are Disabled

I’ve noticed a trend lately of artists and makers feeling shame for the state of their studios. It’s something I’ve heard in my online course, Market Your Selfie, and in my online mentorship program. Artists and makers don’t want to share images of their studios online because they’re messy. And I recently noticed metalsmiths apologizing …

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marketing your business without Instagram

by Megan Aumaninstagram, marketing + PR, video, web + social mediaPosted on Comments are Disabled

This week I did something completely surprising (even to me)! I uploaded three videos about marketing to Instagram TV. Now if you don’t follow me on Instagram, you may not even realize why this is surprising, but when IGTV was first launched, I was pretty against it. Partly, that was because I miss the old …

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3 ways to prep for fall wholesale season

by Megan Aumanmarketing + PR, sales, wholesalePosted on Comments are Disabled

When I talk to artists and makers, many express interest in wanting to expand the wholesale side of their business. (For those who are new to the lingo, that simply means selling your work to stores.) And for good reason. Growing your online sales can feel frustrating at times (especially when Instagram keeps changing their …

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Two simple questions to help you get really clear on your creative business

by Megan Aumanbusiness growth, business planningPosted on Comments are Disabled

Whether it’s in my individual coaching or my online community, I find that most people come to me looking for help with specific tactics. They want to know how to build their wholesale business, or if they’re ready to do a trade show, or how to grow their online sales. They’re often stuck in the …

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Does your business suffer from too much marketing and not enough selling?

by Megan AumansalesPosted on Comments are Disabled

If there’s one thing I’ve learned since starting Designing an MBA, it’s that everyone always wants to learn about marketing. I get it. Marketing feels like the engine that drives your business. And I’ve indulged this by offering plenty of classes (not to mention blog posts) about marketing your business. I’m not ashamed of this. …

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